Responsible Investing

Seven statistics showing responsible investing is soaring


Political environment is sparking investment action.
More than seven in 10 (72%) investors say “given today’s political climate, I prefer to invest in ways that will positively impact the environment.”


All eggs in one basket?
52% of investors say they would be likely to put ALL of their investment holdings in responsible investing. 92% of Millennials feel the same way.


The $100k giveaway!
If investors were given $100k to invest, they prefer to invest in…
a. 45% - traditional investments
b. 43% - responsible investing
c. 12% - don’t know


Fast familiarity.
In just a year, there is a 16 percentage-point increase in familiarity: 57% of investors say they are familiar with responsible investing, vs. 41% in 2016


Perky participation.
In just a year, there is a 15 percentage-point increase in participation: 49% of investors say they participate in responsible investing, vs. 34% in 2016


Today, it’s natural to care about nature. And sociable to care about society
Nine out of 10 Americans recycle every day. Eighty percent say they’d like their investments to promote positive social and environmental outcomes in addition to producing competitive returns


Investors want responsible investing today.
Eight in 10 (80%) of investors say they want their investments to deliver competitive returns while promoting positive social and environmental outcomes.

Income-Oriented Investing Bonds add balance
Municipal bond investing How might management fees impact portfolio yield?
Investment Outlook Where are we in the credit cycle?
Source: Nuveen, The Third Annual Responsible Investing Survey, 2017. Nuveen commissioned Harris Poll and was conducted online from June 1 - 27, 2017 among 1,012 affluent investors. (U.S. residents over age 21 with $100,000 in investable assets (excluding workplace defined contribution accounts or real estate), who consider themselves the decision maker for financial decisions and who currently work with a financial advisor.)